Three Memcom nominations
The Institute of Materials, Minerals and Mining (IOM3) has been nominated for Best Website. Pixl8 used its Preside platform (link to Pixl8 platforms page) to develop a new site with the aim of improving user journeys and boosting membership numbers. Deep website integration with Microsoft Dynamics CRM is providing a 360 view of members. A new ‘membership grade finder’ is helping prospective members join at the right level.
“I think the webpage is much improved and I really like the design overall. It is very easy to find info now.”
Best use of Technology
The Federation of Master Builders has been shortlisted for Best Use of Technology. Representing 7500 small and medium sized construction companies the FMB has been championing continuous improvement in the construction industry for 80 years.
Pixl8 worked with the FMB to replace several outdated systems with a single integrated system built on Preside. Their new website included integration with Microsoft Dynamics CRM and new online tools to replace paper-based processes. These included a new “find a builder” search tool, which customers can use to find local trusted suppliers. A new login area allows trade members to update their online profile, add case studies and request testimonials. They can also use it to request new trades to be added to their profile online.
The results have been rapid and rewarding. There have been 30% more visitors to the join page and the FMB website has a 60% faster site speed. Conversion rates for membership applications have doubled. Read more about the project here.
Simon Green, Head of Membership, FMB
“My team loves the new site. They find it so much easier to manage member accounts. We’re seeing fewer ‘admin-related’ phone enquiries - freeing up time to develop our services.”
Agency Team of 2021
Finally, Pixl8 Group has been nominated for Agency Team of 2021. This nomination reflects the hard work across our project delivery, platform development and consultancy teams - delivering outstanding results for clients. Their positive feedback on working with Pixl8 is highly appreciated. Highlights of the agency’s work over the last year includes extending the eventfolio platform with zoom integration, exhibitor zones and instant messaging.
New membership automations include integrations with payments and accounting providers Go Cardless and Xero - making renewals easier. Pixl8’s consultancy services have been in demand with experts called upon to optimise website user experiences - such as the Online Dating Association.
Memcom received 25% more awards entries than last year in a highly competitive field. Pixl8 is looking forward to the memcom awards ceremony in September in which the winners will be announced. We wish good luck to our clients and our fellow nominees.