How to persuade and convert
Useful, valuable, relevant... Those three words might not immediately spring to mind when you consider how website users view pop-ups and on-screen announcements.
Announcements and pop-ups can be an impactful digital marketing tool. They both add value to the user experience while driving conversions, and work particularly well for alerting an audience to offers, services, or actions which clearly communicate value.
So, what’s the secret?
Here’s how you can use our Preside CMS to set up on-screen announcements in a few simple steps.